Online marketing communities are excellent places to gain fresh perspectives, stay on the pulse of trends, learn from seasoned marketers and founders, and have watercooler conversations with like-minded folk.
But with the wealth of groups to choose from, finding the right one to join can be overwhelming if you’re new to the space.
To help, we joined some popular marketing communities and cherry-picked our favorites.
Here’s what made the cut, in no particular order:
Demand Curve
Swipe Files
Women in Tech SEO (WTS)
r/marketing
The Marketing Meetup (TMM)
Dave Gerhardt Marketing Group (DGMG)
Superpath
1. Demand Curve
Community type: Slack community
Who it’s for: Experienced growth marketers, startup founders, consultants
Cost: Free (Apply for an invite)
Sign-up link: Website
Member count: ~3k (free community); >30k (newsletter + marketing course)
Dividing the workload like this whatsapp number list allows both the vendor and the affiliate to focus on their strengths. The improvements are similar on desktop and mobile. Most of the focus in 2021 was on mobile results.
Demand Curve is a Y Combinator-backed company that supports startups through its biweekly newsletter, playbooks, and programs. Its free private Slack group comprises mostly experienced marketers, many of whom are founders of—or growth leads at—tech companies including Microsoft and Zendesk.
The brains behind Demand Curve are experts themselves: founder Julian Shapiro is an active angel investor whose open-source work has been featured in Forbes, while co-founders Justin Setzer and Neal O’Grady previously held growth roles at Grammarly and customer data platform Segment, respectively.
Within the community are 17 channels that dive into topics such as analytics-and-data, b2b, product-and-marketing, and b-ig-ads. The well-organized space makes it all the easier to search for information or get help from the right people, and while discussions can get fairly technical, responses are often timely and insightful. For instance, you might find questions on influencer marketing tactics in ecom-and-influencers, and discussions on email newsletter sponsorships in growth-strategy.
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